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HenryTo
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Location: Los Angeles, California
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HenryTo
Site Admin
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Posts: 11735
Location: Los Angeles, California
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HenryTo
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Location: Los Angeles, California
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rffrydr
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Joined: 30 Oct 2005
Posts: 16932
Location: Sunny California
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 Posted: Fri May 18, 2012 12:07 pm Post subject: |
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Gotta luv it: FB sucking the life out of its own young, Zynga, on IPO; whacking Apple and breaking down the "exchange for the next 100 years" computers on the open!
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rffrydr
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Location: Sunny California
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| Posted: Tue May 15, 2012 6:43 pm Post subject: |
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Was in the (freezing) City last few days and the little facebook nerds were running wild, drinking fine birch beer and programming while waiting for their $10 hotdogs. The logo embossed shirts seemed to be doing wonders for their lifestyle!
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rffrydr
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Location: Sunny California
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| Posted: Thu May 10, 2012 11:11 pm Post subject: |
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Zukerberg skipped the Boston presentation altogether.
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HenryTo
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rffrydr
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rffrydr
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Posts: 16932
Location: Sunny California
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| Posted: Mon Dec 05, 2011 6:05 am Post subject: |
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OWS cuts a much wider path than its politics. If you don't see the product then the product is you.
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HenryTo
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Location: Los Angeles, California
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| Posted: Thu Dec 01, 2011 3:17 am Post subject: |
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Is Personal Data the New Currency? Monetizing personal information--personally.
http://www.technologyreview.com/blog/helloworld/27377/?nlid=nldly&nld=2011-12-01
| Quote: | I'm oversimplifying, of course. But a feeling that something is amiss in this equation is galvanizing people to wonder if the people who should be profiting off their data...are the people whose data it is to begin with. About a year ago, Carenegie Mellon professor Latanya Sweeney told me: "There might emerge a social networking site where you still use the site for free, but if a company wants to use your data, they compensate you." Imagine, in other words, a Facebook that pays you.
When Sweeney said that, I think I laughed. A year later, the last laugh is hers. Earlier this month, Technology Review's David Talbot wrote a fascinating profile of a social network called Chime.In which proposes to give users a cut of ad revenue. (Talbot found the site glitchy, but potentially promising.) And this week, AdAge reports that Chime.In is really part of a larger trend of startups that "are launching with the argument that consumers themselves" should control their personal data, which is "being pointed to as the currency of the 21st century." |
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HenryTo
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Location: Los Angeles, California
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HenryTo
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nodoodahs
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Joined: 06 May 2005
Posts: 2408
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| Posted: Fri Apr 08, 2011 2:17 pm Post subject: |
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| rffrydr wrote: | | Saying 1% click-though with 2% conversion of those vs. 10X those numbers through direct email advertising. |
I saw that.
Seems pretty typical of the numbers you get through generic web advertising, if I remember right from looking at data back when I was investigating SA ads and value-per-posts.
I certainly believe direct email (or even direct MAIL) will be higher conversion rates in total, simply because it's going to be more targeted and less of an inconvenience factor (i.e. I was actually checking my email Vs. trying I was trying to read an article, when I was accosted by the advert). Don't know that I believe 10x conversion rate though ...
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HenryTo
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Joined: 06 Aug 2004
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Location: Los Angeles, California
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| Posted: Fri Apr 08, 2011 11:39 am Post subject: |
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| Current implied valuation steady at $75 billion. |
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rffrydr
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Joined: 30 Oct 2005
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Location: Sunny California
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| Posted: Fri Apr 08, 2011 8:35 am Post subject: |
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Saying 1% click-though with 2% conversion of those vs. 10X those numbers through direct email advertising.
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