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Intel vs. ARM
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Author Intel vs. ARM
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PostPosted: Thu Jan 19, 2012 8:49 pm    Post subject: Intel vs. ARM Reply with quote

Let's face it, the battle's moved on...and it's the ghost of that old giant killer, Steve Jobs that haunts Intel today:

http://www.economist.com/node/21542402

Quote:
But even if the chips prove effective, Intel will be hard put to build a phone business out from its beachhead. Getting processors on a technical par with ARM’s, says Michael Rayfield of NVIDIA, is “the easier of the two hurdles. The software hurdle is staggering.” Firms that have invested in ARM’s silicon-and-software combination will be reluctant to give Intel’s chips a chance until they are sure they can handle all kinds of software applications as smoothly as ARM’s. Intel will also struggle to match the extensive and deep relationships its rivals have in the phone arena. The complex reciprocal relationships that make up ARM’s ecosystem, says Mr Brown, the company’s president, are “probably our biggest barrier to entry”.

The fragmented mobile-device market also requires lots of different system-on-chip configurations, which Intel will find a challenge to match. And makers of tablets and smartphones may be reluctant to commit themselves to an architecture dominated by a single company that makes its own processors. “With ARM, when you are tired of Qualcomm you can go to NVIDIA or another company,” says Linley Gwennap, the boss of the Linley Group, a research firm. “But in Intel’s case, there’s nobody else on its team.”

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